Virgin Money Australia – Points Rich Campaign
This was part of a digital and social campaign to celebrate Virgin Money Australia’s 21st Birthday. I was bought onboard to help bring digital campaign elements to life. I worked with the brand designer and digital team to ensure all moving elements seamlessly functioned in the digital builds. The eDMs series and web pages incorporated animated headers, tiles, icons and imagery, as GIFs and Lottie files.
I also built Tik Tok templates that were used by Tide Agency and influencers, and produced social content, and digital rollout. All creative, design and photography was courtesy of the rest of the in-house team.